The leading global phone brand OPPO known for its iconic design and innovative technology proves to be an expert in marketing as well as in product development. Following the appearance of the OPPO R5 at New York Fashion Week in February, from around April 2nd OPPO will commence a series of brand events in partnership of the Hollywood blockbuster Fast & Furious 7 in nearly ten countries and regions including UAE, Egypt, Malaysia, Indonesia, Thailand, Vietnam and the Philippines. This is the second time that OPPO joins hands with Hollywood production following its partnership with Transformers: Age of Extinction.
As a representative of top-notch Hollywood action productions, Fast & Furious 7 is one of the most anticipated blockbusters in 2015 for fans around the world. The film’s trailer, full of adrenaline-pumping and hormone-stirring speeding scenes, anticipates a watching experience very much like that provided by OPPO VOOC Flash Charge. First introduced with OPPO Find 7 in the first half of 2014, OPPO’s VOOC Flash Charge is arguably the industry’s fastest charging technology, which puts out a massive current of 5 amp and charges an OPPO phone’s battery to 75% in only 30 minutes, easily solving the battery power problem faced by smartphone users.
Since the first installment in 2001, the Fast & Furious series has gained steadily increasing popularity, with each installment stunning and satisfying fans in a unique way. This commitment to perfection is shared by OPPO in the development of VOOC, which was not only an immediate success when it was first released but has been continuously improved through a lot of investment and R&D for an even better user experience. In a little more than one year, VOOC has progressed from the first generation to the now detachable VOOC mini which is even more loved by global consumers. Besides a more satisfying rapid charging experience, the latest VOOC Flash Charge features five layers of protection in hardware structure and is recognized in several countries as “the safest mobile charging technology in the world”.
The brand events under this collaboration with Fast & Furious 7 will include online and offline activities such as fan interactions and promotions. In The UAE, OPPO will be welcoming the movie premiere with a range of promotions and competitions at the Reel Cinema, Dubai Mall, from April 2-4th. Lucky fans will receive surprise gifts from OPPO.